The issue of weight, and more specifically, losing weight, is of critical importance to many American consumers, but consumers often lack the information necessary to make informed decisions about available treatment options. If they make the optimal plan around the bars and you don't take the bars then you might not lose as fast, so they aren't going to guarantee to pay for your extra couple of weeks. Citing the failure of commercial weight-loss programs to provide consumers with information necessary to evaluate the effectiveness of the programs or their full costs, CSPI, adopting the disclosure model recommended by IOM in Weighing the Options, proposed that the programs be required to disclose needed information prior to purchase. One thing people should know about their so-called "guarantee" to lose weight: it only applies if you go 3 times per week & if you eat 2 LA Lites per day. Evidence of how weight loss of as little as five to ten percent of initial body weight significantly decreases co-morbidities of overweight/obesity and how these "realistic" weight loss outcomes failed to coincide with dieters' expectations, engendered the suggestion that the message to encourage weight loss in overweight/obesity consumers should be refined to emphasize the healthful benefits of modest weight loss.

The prevalence of overweight/obesity has increased in the U.S. population and that better informed consumers are needed to reverse this trend. Weight loss Providers indicated general willingness to disclose information in the first three categories, but cited obstacles such as costs and the difficulty of collecting data to making other information disclosures, especially those concerning outcomes by web extraction.